Thursday, September 23, 2010

Frisco’s attempt to become a music destination gets Observed

neon_rock_n_roll_ The Observer has a nice little article on the efforts of Lochrann’s, Wellhouse, and Spune to bring live music to Frisco. Those efforts are, I think, beginning to get some traction.

Lochrann’s Thursday night shows, featuring everyone you could ask for from the local scene (Orbans, BAcksliders, O’s, Telegraph Canyon, Seryn, etc) and a bunch of touring acts as well, started as a leap of faith. And let’s not kid ourselves. Lochrann’s is not Double-Wide, and probably never will be. Live music needs a little bit of an edge. That edge is a lot easier to get in Exposition Park than it ever will be in Frisco.

But, regardless, Frisco is on the map, musically. The leap of faith appears to have paid off.

The bands keep coming out. Lochrann’s has kept the doors open for a couple of years now (and not everyone in the neighborhood can say that). And the biggest gamble yet is coming this weekend – OysterFest, an all-day, all-night food/beer/music blowout inside and outside, which has been planned and publicized for months.

I’ve had opportunity to speak with a few folks plugged into the music scene far more than I am. Consensus seems to be that Lochrann’s is a good place to play in terms of getting paid. The bar treats bands well. The set up is good to very good. But, the audiences are still the weak link. Patrons seem to want to carry on their conversations rather than listen to the band. There isn’t much reason to hang around after your show is over, so the late-night musician-gathering still gravitates to Dallas. Or the band members just go home.

OysterFest is here, finally, and it will be very, very interesting to see how it goes over, with the musicians as well as the paying public. I have no sense of ticket sales or expectations of the crowd size. The line-up of bands is pretty impressive. I am optimistic. I think the folks at Lochrann’s are as well. Success in this effort (and I have very little idea what constitutes “success”) will pave the way for more events.

A real, thriving live music scene, a well-hit 7-iron from my front door, would be a dream come true. Pub, from the Observer, press releases, or ridiculous little blogs like this one, can only help.

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